Wednesday, April 18, 2007

Pretty in Pink

I come from the old school of 'cut-and-paste' and guerilla marketing. Being a DJ, designer of rock band posters and 'zine publisher- I have covered the Queen City with promotional material. Flyers, posters and stickers have graced telephone poles, walls, record stores and niteclub walls. A couple of hours out on the town on a weeknight, armed with a roll of tape and a staple gun- I would sneak around like a grafitti artist. It was always the cheapest and easiest way to reach the people, targeting the audience.

The best-designed posters disappear as fast as they have gone up. As a poster designer, nothing is more satisfying than watching your work disappear. I love being at the show (that the poster was designed for) and watching an audience member remove your poster from the wall-- being careful to peel the tape slowly, all the while looking over their shoulder-- rolling it up and stuffing it in their jacket!

The above photo is the DJ booth of the old Pink (there used to be a 'new' Pink for those that do not know) where an OtherWisz and deja blu sticker still remain. There is also a small remnant of a 'BuffaloPOST' sticker in the booth... but that's another story.

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